The coronavirus has prompted a long crash for several businesses across the globe. But there’re unseen positives – it also has created a chance for firms to emphasize on digital housekeeping like website improvements, in order to deliver an improved online service.
Your business can absolutely take advantage of this opportunity by considering some website improvement steps. Let’s have a look at some website improvement steps that you can take to encourage a post coronavirus sales boost.
Increase page load times:
The foremost thing that every business website owner should think about when it’s about website improvements is page loading speed. Not just a slow loading website is one of the most common factors in a visitor leaving your website, but it also has a dramatic impact on how well your site is ranked by search engines. A slow loading site makes your business harder to find & makes you more likely to discourage potential customers.
Freshen up your written content:
If you rarely update the written content on your site, you are not doing any good to the health of your website and business. Some sites still make the error of using content from someone else’s website. Plagiarized content is a big no-no with Google. By doing so, you run the risk of your URL are not being shown in search results!
Add more images & videos:
It can’t be overstated just how critical videos and images are when it’s about making sales via your website. Having unique content is not just adequate. If consumers cannot come to a shop to see a product in person, they’ll still wish to be able to have a good look at what they want to buy. Videos and images certainly help with purchasing decisions.
Invest in targeted advertising:
When you consider about website improvements, it is critical to consider regarding the methods you employ to get traffic as well. Now might be the ideal time to consider paid advertising – especially because the COVID-19 has forced most businesses to decrease their marketing spend & there is less competition.
In fact, about 70 percent of businesses assume that they’ll require to reduce their advertising spend in 2020. If your business wants more customers & you have faith in the capability of your site to convert, look into digital ads now while several industries will have a lower cost per click.
Call iTech47 now if you think your business site need some improvements. We offer Web Design in Malaysia of the highest quality. Let us do the essential website improvements so that you can notice a significant post-Covid-19 sales boost.