Almost every business on the global level have been impacted due to COVID-19 pandemic. This crisis has shaken the industry to the core and put a pause on a plenty of marketing and optimization strategies that were effective for businesses. Due to the pandemic not just the behavior of users has changed but also the user’s interaction ways with search engines have changed a lot.
A number of websites that were dependent upon online traffic have been struggling to determine their marketing strategy that can work well even during these tough times. On the other hand, many businesses are also analyzing their online efforts considering the restrictions imposed due to the pandemic on the delivery of services and products. And in such a scenario strategizing marketing skills must be a priority for any Digital Marketing Agency in Malaysia.
If you too want to take your SEO services in Kuala Lumpur to the next level, then check out the following tactics that can prove to be beneficial for your clients and their businesses.
Keep reviewing the Google Trends and Console Data Constantly
By reviewing the data from Google Search Console and Google Trends constantly it becomes easy for you to identify the latest and rising trends that relate to your client’s business. You will discover that the contents can still be relevant to the audience even when selling products is difficult. The best way out for businesses is to leverage industry insights data and transform their content strategy for building and optimizing what the users are actually looking now!
Working on HTTP Codes
Many businesses even might be thinking of shutting down their websites for temporary basis or redirecting all the traffic to a holding page. However, the effect of this strategy might backfire them as they may lose out on the hard work they have been putting so far for creating a noteworthy organic presence. Hence, shutting down the entire website is absolutely not recommended. In such scenarios as a digital marketing agency in Malaysia you must suggest your clients to handle the website by working appropriately with the HTTP status codes. By working on it correctly websites can still pass on the same authoritative signals to search engines to keep everything up and running without a need to begin from the scratch. However, make sure to note that even though there is significant reduction in traffic on the site due to lesser users searching, there is no impact of it on the ranking.
Creating FAQ Pages
Another effective way to engage customers in the websites is to create FAQ pages answering to some of the most common yet crucial questions by the customers. The questions like when you deliver your products or services? What is the procedure of your service? and likewise can help customers understand your services better.
These are just a few ideas that you can implement in your SEO services in Malaysia to attract more traffic for your client’s business.
Conclusion:
iTech47 is the most reputable Digital Marketing Agency in Malaysia that is known for its fully-strategized SEO services in Kuala Lumpur. So if you are also looking to take advantage of their SEO services in Malaysia of the highest standards then visit https://www.itech47.com/search-engine-optimization.php