A landing page isn’t a home page of the website but a distinct tool of digital marketing. The primary role of the landing page is to lure as many customers as feasible who might be keen in what you are offering, who wish to learn more regarding the service or product and get them into your sales channel.
The design of the landing page has to be immaculate, and that is what we are going to talk about here in this post. How can one design a landing page that is efficient enough to convert visitors and make them buy or subscribe? Here are a few tips from a leading landing page design service in Malaysia.
Enhance your landing page’s loading speed:
How much time does a visitor require to decide whether to hang on the page or leave it? Just three seconds!
And what if the visitors don’t even find the content they are looking for simply because the page won’t even load? Most of them will simply click ‘X’ and leave the page.
To prevent this sort of thing from taking place, you have to:
• Ensure your landing page includes a least amount of heavy graphics.
• Check the loading time & weight of the page
• Edit the height and width of images in the graphics editors
• Compress images prior to uploading to a page.
Focus on clarity:
A clear, decipherable title that discloses the nature of the content is a vital part of a functional landing page. Steer clear of non-descriptive words such as:
• We sell success…”
• “We work for you to rest”
• “Together we can touch the sky”
These types of headings don’t offer the visitors an idea of what your company is doing & how it can be helpful to them.
Offer discreet content:
Your landing page’s content needs to be precise and to the point, emphasizing your unique value proposition. The content you provide will rely upon the kind of service or product you are selling. Keep in mind that you’ve roughly 8 seconds to influence users that your offer is worth pursuing. Surplus info can overpower visitors & force them to leave the page instantly. Always interact with your audience by employing plain language and let them know how your products or services can make their lives better.
Make your Landing Page Design in Malaysia a hassle-free affair with iTech47. We can design a landing page for your products & services that includes all the essential elements. Turn your traffic into a lead generating machine with specialized landing page designers from our team.